Bizarre Advertising
The latest advertising campaign from Converse is bizarre and strange, but very effective, because as soon as you look at the hybrid or chimera animals, you immediately understand what it is Converse is saying; and it's especially funny because of the Converse shoes worn by each hybrid animal in the photos.
What the idea is is to show how you can get customized Converse shoes for you, and the compelling look coming with them. Converse has these strange animal hybrid photos plastered on billboards all across America.
Bizarre Advertising
